18 comments

  • mikeocool 17 minutes ago

    Why do they need real influencers? Don’t they own some of the world’s best AI models that are really good at generating content?

      oblio 7 minutes ago

      Turns out, people are a lot better at detecting slop than expected. An uncanny slop valley.

  • 123aGaf 22 minutes ago

    And they only count the influencers who use the OpenAI's partner hashtags!

    US business model: go into billions of debt, brainwash the population via YouTube, Twitch, TikTok and Hacker News influencers. Intimidate foreign governments to allow the current snake oil. Wait a decade until you have minor profits and the stock price is through the roof because #growth-mindset.

      poisonborz 12 minutes ago

      Wait what, Hacker News influencers? :D

        sodapopcan 7 minutes ago

        It would not surprise me in the least if people were paid to boost on HN.

          captainbland 2 minutes ago

          Apple product release threads are wild if they're organic, that's all I'm saying

          terminalbraid 4 minutes ago

          Of course. Say something bad about Elon and see what happens.

            NDlurker a minute ago

            His grandpa moved from Canada to South Africa because he was pro-apartheid and Elon is following in his footsteps.

  • daveguy 4 minutes ago

    I'm going to guess part of the influence campaign is getting stories like this removed from the front page of HN as quickly as possible:

    https://www.technologyreview.com/2026/09/22/1144867/dont-be-...

    eg:

    https://news.ycombinator.com/item?id=49814211

    Not even flagged, just disappeared.

  • nba456_ 36 minutes ago

    Company advertises.

      zmeden 21 minutes ago

      DuPont advertises

  • bko 25 minutes ago

    I love the hyperbolic language.

    "enlisting an influencer army"

    put 'good for the world' in quotes because obviously it's not

    A more neutral headline would be: OpenAI Is Enlisting Influencers to Promote Its Public Image.

    The rest of the article reads like anti-AI slop. For instance:

    > The company isn't asking influencers to assuage fears that a rogue AI could destroy humanity.

    It is weird how prominent anti-AI sentiment is online and in media. It's by far the most popular and fastest growing technology in the world. So presumably people have a general favorable impression of the technology as they're engaging with the product and many are paying for it. And I don't buy that it's being jammed down the throats by most employers. Sometimes maybe, but I see the reverse, where people WANT to use frontier models and are being prevented through archaic security hoops.

    The big question is who is funding the influencer army to gaslight people into thinking AI/data centers will somehow end the world?

      gmd63 2 minutes ago

      > So presumably people have a general favorable impression of the technology as they're engaging with the product and many are paying for it.

      That's not implied by engagement. It's possible to use the advantage AI gives you in a competitive landscape while still fearing the future it will bring.

      mhitza a minute ago

      > The big question is who is funding the influencer army to gaslight people into thinking AI/data centers will somehow end the world?

      It was discussed a while ago on HN, with a more well known source, that I cannot find right now, but on a quick DDG search this is a quick article I could conjure.

      https://www.gate.com/news/detail/david-sacks-warns-ai-doom-n...

      vrganj 2 minutes ago

      > It's by far the most popular and fastest growing technology in the world. So presumably people have a general favorable impression of the technology as they're engaging with the product and many are paying for it.

      This in itself is not an argument. British Opium was selling like hotcakes in China, so surely people people must have had a general favorable impression if they're engaging with the product and many are paying for it?

      123aGaf 20 minutes ago

      Lol, yes, slop is growing exponentially.

      > The big question is who is funding the influencer army to gaslight people into thinking AI/data centers will somehow end the world?

      It may be a difficult concept for an astroturfer to understand, but people are activists for free. If you have found any anti-AI financiers, please share them so I can apply. Of course you already know there are none.

      voidhorse 8 minutes ago

      > The big question is who is funding the influencer army to gaslight people into thinking AI/data centers will somehow end the world?

      The companies are doing this themselves in a (stupid) attempt to do regulatory capture/ set up a cartel. Dario Amodei recently published an essay pushing this idea.

      > And I don't buy that it's being jammed down the throats by most employers. Sometimes maybe, but I see the reverse, where people WANT to use frontier models and are being prevented through archaic security hoops.

      What is N here? 1?

      > It is weird how prominent anti-AI sentiment is online and in media. It's by far the most popular and fastest growing technology in the world.

      Is it though? Do we actually know that? Is it growing faster than facebook did or google search? Is it even possible to measure when some of the "adoption" is probably people triggering it incidentally (e.g. AI mode in google search shouldn't count as adoption here).

      People are worried about it because it is a highly disruptive technology with unproven ROI for businesses as of yet (restricting claims to LLMs here). It has a lot of negative potential side effects for many different groups of people. The media is reflecting these viewpoints. If there's any astroturfing going on, it's from the pro LLM camp.

  • automatic6131 20 minutes ago

    There's been multiple YouTubers saying they've been paid recently to make... AI Doomerism videos (e.g. Sabine).

    I imagine this is simply part of the campaign, AI doomerism followed by AI Bloomerism, it could even be part of the same organisation's campaign; selling the solution to a problem they put in your mind. Hype, criti-hype, it's all so tiresome.