This is why I if I worked in traditional advertising I would be worried. Influencer promotion is much easier to do and hits a potentially huge and highly focused audience.
The flow on impact that this is sucking out funding from traditional mass media companies as audiences move to other places.
This is why I if I worked in traditional advertising I would be worried. Influencer promotion is much easier to do and hits a potentially huge and highly focused audience.
The flow on impact that this is sucking out funding from traditional mass media companies as audiences move to other places.